Vans Platform shoes are a unique type of footwear that has gained immense popularity in recent years. These shoes are known for their elevated soles that add an extra height to the wearer’s appearance. Vans, the iconic footwear brand, has been producing Platform shoes for over two decades, and they have become a staple in the world of fashion. In this essay, we will explore the history of Vans Platform shoes, their design and features, and their cultural significance.
The History of Vans Platform Shoes
Vans is a footwear brand that was founded in 1966 by Paul Van Doren, James Van Doren, Gordon Lee, and Serge D’Elia. The company started as a small family business that sold shoes directly to consumers from its store in Anaheim, California. In the early years, Vans only manufactured simple canvas shoes that were popular among skateboarders and BMX riders.
However, in the 1970s, Vans started experimenting with new designs and materials to cater to the changing trends and demands of the market. It was during this time that the company developed the iconic ‘Old Skool’ sneaker that became an instant hit among skateboarders and punk rockers.
Over the years, Vans continued to innovate and create new styles that resonated with the youth culture of the time. The company expanded its product line to include a wide range of shoes, including slip-ons, high-tops, and low-tops.
In 1992, Vans introduced the first-ever Platform shoe, which had a thick rubber sole that elevated the wearer’s height. The shoe was an instant success and became a popular choice among young women who wanted to add an extra height to their appearance.
Design and Features of Vans Platform Shoes
Vans Platform shoes are characterized by an elevated sole that adds an extra height to the wearer’s appearance. The platform can range from a few centimeters to several inches, depending on the design and style of the shoe. The sole is made of sturdy rubber that provides a comfortable and supportive base for the feet.
The upper part of the shoe is made of canvas or leather, depending on the design. The canvas version is characterized by the iconic Vans checkerboard pattern, which has become synonymous with the brand. The leather version, on the other hand, is sleeker and more sophisticated, making it a popular choice for formal occasions.
The shoe has a lace-up design with metal eyelets that provide a secure fit. The tongue and collar of the shoe are padded, offering additional support and cushioning to the feet. The inside of the shoe is lined with soft material to ensure maximum comfort.
Cultural Significance of Vans Platform Shoes
Vans Platform shoes have become a symbol of fashion and style in recent years. They have been embraced by a diverse range of people, from celebrities to everyday fashion enthusiasts. The shoes have been featured in several music videos, movies, and TV shows, cementing their place in popular culture.
The shoes are often associated with the punk rock and skater subcultures, where they are worn as a symbol of rebellion and non-conformity. In recent years, Vans Platform shoes have become a popular choice among the LGBTQ+ community, where they are worn as a symbol of pride and individuality.
The Popularity of Vans Platform Shoes
Vans Platform shoes have gained immense popularity in recent years, and their popularity continues to grow. The shoes have a unique and edgy design that sets them apart from other footwear options in the market. The elevated sole adds an extra height to the wearer’s appearance, making them stand out in a crowd.
The shoes are versatile and can be worn with a wide range of outfits, from casual to formal. They can be paired with jeans, shorts, dresses, and skirts, making them a wardrobe staple for many fashion-conscious individuals.
Vans Platform shoes are affordable and offer great value for money. They are priced competitively, making them accessible to a wide range of consumers. The brand has also collaborated with several designers and artists to create limited edition shoes that are highly sought after by collectors.
In conclusion, Vans Platform shoes have a rich history that dates back to 1992. The shoes are characterized by an elevated sole that adds an extra height to the wearer’s appearance and have a unique and edgy design that sets them apart from other footwear options in the market. The shoes have become a cultural icon in the fashion industry, embraced by the punk rock, skater, and LGBTQ+ communities. Their popularity continues to grow, and they are now a staple in the world of fashion.